How To Make Money On TikTok
Tiktok has taken over the social media world! The video app has made enormous strides in popularity since its release for Android and iOS in 2017.
In their own words, “TikTok is the world’s leading destination for short-form mobile videos.” The idea behind TikTok is for people to quickly and easily create short videos using their smartphones, enabling everyone to be a media creator.
There are more than 800 million active users of the app from all over the world. That’s a lot of opportunities to grow your follower list.
We have a list of the most effective ways to monetize TikTok below.
Be An “Influencer”
TikTok fans can help their favorite creators earn money without brands. The actual exchange rates vary with time, but the basic system is simple: TikTok users can buy “coins” using actual money via in-app purchases.
They can then use their coins (and other derivative in-app currencies) to tip TikTok creators, in essence giving them a small amount of real money as a thank-you for creating some good live content. TikTok passes 80% of the value of the tip on to the person doing the live stream, building their account (and not incidentally, signaling to brands that this person is actually growing in influence.)
It’s not generally a fortune, but it can be an income stream, although you have to take the money in the form of digital gifts rather than cash; it’s not too hard to turn that into cold hard money, however.
Promoting / Selling Your Own Ventures
This is probably the most realistic way for most people to make money via TikTok, even without accumulating a huge following and becoming a national-scale influencer.
The secret is to have some other line of business or store, and use TikTok as an absolutely free way to promote and sell your products or services, or to promote your existing business. The great thing is that this can be just about any (legal) business or service, whether it’s nerdy, crafty, techy, or just crazy.
For example, you may have a river rafting service that takes people on raft trips down the Colorado River every summer. Well, you can take videos of every raft trip you make, and make 15-second clips showing how much incredible fun people are having.
Post that on TikTok, along with some promotional frames showing where you are, how to get in touch with you, what you charge, and when your next trip is, and you can find your bookings filling up like magic.
TikTok isn’t directly paying you for anything, but your business is now making thousands of dollars on the referrals and new customers that you’re attracting with your videos. (And of course, you can also put the videos on your Facebook page, your YouTube channel, etc.).
Amazon Referral Links
It is possible to make a lot of money from Amazon referral links if you do it right, although some people might be confused by the suggestion that you could do it on Tik Tok.
How are you going to promote anything when your video and your bio can’t have links? You can’t expect your viewers to laboriously write down the link and then type it into a browser by hand – and even if they did do that, it could end up costing you your Amazon account!
Amazon’s rules prohibit any linked system that obscures or spoofs them from being able to tell where a given link came from. A manual link entry does just that – you want your viewers clicking and tapping, NOT writing down and retyping. So how do we do that?
Your bio is the primary place where you can have written information on TikTok. (You can add text to your videos, but it tends to distract from the video itself.) However, you can’t have links on your bio page, either – you can have text, but it’s not clickable/tappable. Users can’t even select it to copy and paste it into a browser later.
So what can you do? You want to focus your bio on one short text string: a shortened URL to your affiliate marketing landing page if your basic URL is unwieldy or non-catchy, or just the plain URL if it is catchy and short.
Linking Your TikTok Account To Other Social Media Platforms
As discussed above, earning money through TikTok means having a large number of followers. While TikTok is a pretty much popular platform on its own, linking your TikTok account to other social media accounts like Instagram, and Youtube can help you gain a boost in popularity. The more audiences your TikTok videos reach, the more chances you have of getting discovered.
Follow these steps to link your TikTok to your YouTube channel.
Navigate to the TikTok Profile tab.
Choose Edit Profile
Tap Add Youtube
Follow these steps to link your Instagram Account to TikTok.
Navigate to the TikTok Profile Tab.
Choose Edit Profile.